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Up Your (Basketball) Game With Lululemon’s Chicest, Most Innovative Women’s Line Yet

This Women’s History Month marks the beginning of lululemon’s lifelong devotion to women’s basketball. Our newest line consists of the most diverse apparel launch we have had yet. Ranging from lightweight jackets to sweat-resistant sets, customizable bras, limited-edition sneakers, and more, we are so excited to provide our rising female athletes with the products they’ve always deserved.

Feel Your Best

Women athletes, specifically basketball players, have been looked over by the athleisure industry for years, and we are here to change that narrative. Every item of this new line has been undergoing testing for about a year, ensuring the fabrics, flexibility, fit, and longevity of these products are up to par with what our women deserve. As we all know, the saying “look good, feel good” holds more weight than most would like to admit. Here at lululemon, we have made it our mission that from the day a young girl decides she wants to pick up a basketball, she will have the resources to look and feel her best, giving her the confidence to keep persevering in doing what she loves.

Boost Morale

The feeling of confidence radiates amongst the crowd, especially on a sports team. With this in mind, we want to uplift high school and college women’s basketball players through top-of-the-line apparel to give them the adrenaline boost they need to feel that fire in their souls. As soon as the players dress up in our gear and detect that unstoppable feeling running across the court, that energy will radiate across their team and create an unbeatable spark.

Beat Personal Records

Our newest women’s “Fly” sneakers are among our proudest of the collection. Ranging in sizes four to fourteen, women’s athletes can fulfill their highest potential with this exceptional creation. In basketball, speed is of the utmost importance, and our team of creators was aware of the gap between the quality of men’s and women’s shoes on the market. Therefore, they developed the Fly design to help female athletes glide through the court in style and comfort to achieve maximum performance.

Are you ready to join our team? We could not be more excited to share with all our women basketball players, professional or recreational, what it’s like to feel supported and empowered on and off the court with lululemon on their side. Let’s play ball.